FIFA’s Director of Marketing Thierry Weil
By PANA
Lagos, Nigeria – The first stage of ticket sales for the 2014 FIFA World Cup in Brazil was due to begin Tuesday (20Aug), PANA reported.
Ahead of the sales, FIFA’s Director of Marketing Thierry Weil met with journalists at the Arena de Sao Paulo (Brazil), venue of the competition’s Opening Match, to clarify doubts about the ticketing process and present the Ticketing Fan Guide, a clear, simple document with details on all the steps required to purchase tickets to the biggest football tournament on the planet.
The first phase of the sales will last till 10 October, when all requests will be amalgamated and processed together.
According to world football’s governing body FIFA, if the number of requests received per game and category exceeds the number of tickets available, a lottery will be held to determine the applicants selected.
The ticket sales are being done via the official website of the world soccer’s governing body, FIFA.com
Ticket prices for group matches will start at US$90 for international football fans. But the opening match will cost more, at US$220
PANA reports, however, that Brazilian residents who are students or over 60 years old will have access to cheaper tickets – US$15.
Overall, about 3 million tickets will be available for fans to purchase during the three sales phases.
The 2014 FIFA World Cup will be held 12 June to 13 July of that year.
The four-yearly World Cup, which features 32 teams in the finals, is the world’s most widely watched sporting event and the single biggest sporting event.
